“Story for Communications has real depth but it’s so accessible…you peek under the hood of a super-effective story and recognise each gripping point. Once you know where those sweet spots are, you can tune them up in your own comms stories. Make them sticky.”
Story for
Communications
Use the science and psychology of storytelling to motivate, engage and unite employees.
Next course: TBA
More on
John Yorke’s favourite book on story structure
John Yorke is the author of one of the top bestselling books on story structure in the UK, Into the Woods. However, John credits an earlier book as the single best book ever written about the art of storytelling.
New initiative for film & TV production accountants
We’re working with Film London to deliver training for junior film and TV production accountants to step up to a more senior role in the department, in collaboration with Amazon MGM Studios.
What do you need to succeed in TV? Support networks and a trusted community
Running the Show alumni Raffaella and Brid discuss how their course community has been as beneficial to their careers in TV as the learning experience itself.
More of this?
Subscribe to our monthly newsletter for exclusive opportunities and bursaries, industry news and events, and updates from John and team.
