
How stories make organisations more effective
John Yorke explains how great stories can keep people engaged with your organisation. Once you understand how stories affect the human brain, you can transform the way you do business.
John Yorke explains how great stories can keep people engaged with your organisation. Once you understand how stories affect the human brain, you can transform the way you do business.
Radica Anikpe has a eureka moment on our screenwriting course: scenes are the key to propelling a story forward and cracking character, and it’s as easy as maths!
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